You may have noticed that there’s a lot of talk in the marketing and non-profit worlds about stories lately, and for good reason.
Both our individual lives and society as a whole are shaped by the stories we tell ourselves and each other — stories about our past, the present, and the future. Once the story, or narrative, is in place, then our actions — and even thoughts and ideas — flow from those stories.
In an effort to discover or tell the stories of a client or community, I endeavor to dive into their world. My creative process goes something like this:
tune-in – connect – discovery – assimilate – incubate – express – iterate
This process applies to most everything, in a diverse array of fields, including:
- Strategy and copy writing for social change marketing campaigns
- Writing scripts for illustrated videos or documentary style productions
- Coaching people to make healthy choices through lifestyle coaching and raw food classes
- Creativity and innovation development, particularly in organizational settings
Please click on the navigation links above to learn more about the fields I currently work in, and feel free to contact me to explore options for working together.